Nonprofit Business and Social Enterprise

A Nonprofit Business & Social Enterprise major is designed for students who have a head for business and a heart for service. The program merges business foundation and core management courses with courses that recognize the distinctive nature of non-profit organizations. Students completing this program will be able to apply business concepts and principles to improve the effectiveness of nonprofit organizations and social enterprise initiatives such as in churches, para-church ministries, global and regional humanitarian organizations, missions organizations, health care providers, social service, and advocacy groups.

Program Learning Outcomes

In addition to the Core Business Program Outcomes, the following Program Learning Outcomes have been established by Evangel faculty to define the areas of knowledge and skills that students graduating from this major degree program should have developed:

Graduates of the Nonprofit Business and Social Enterprise program will have the skills to:

  1. Explain the unique legal and regulatory environment bearing upon the accounting, reporting, and management practices of nonprofit organizations.
  2. Identify, analyze and apply various revenue generating strategies for the nonprofit organization including grant writing, fundraising and philanthropic efforts to support long-term fiscal sustainability
  3. Inventory the distinctive organizational, operational and financial aspects of a nonprofit organization, particularly as they relate to the implementation of day-to-day and long-term management strategies.
  4. Demonstrate leadership practices and strategies to maximize the functionality of boards and volunteers in nonprofit organizations.
  5. Apply effective community and public relations skills to foster positive relations among stakeholders and community members.

Degrees and Certificates

Classes

NBUS 233 : Nonprofit Financial Management

Provides an overview of fund and accounting concepts, budgeting, and an understanding of the unique financial management issues and decision that confront management in the nonprofit sector. Students learn how non-profit managers should integrate financial strategy and decisions within a broader framework of their mission. Students with any major may take this course if they intend to be involved in the management of a non-profit organization or activity.

Credits

1

Prerequisites

ACCT 232 for business majors or permission of the professor and completion of statistics and FIN 138 for non-business majors.

NBUS 238 : Philanthropy: Theory & Practice

Explores the emerging trends in philanthropy. Students develop and execute plans to solicit financial resources for nonprofit organizations, including processes to discern which fundraising elements are appropriate for a specific organization. Other topics include the role of a board, development staff, executive staff, program staff, processes to identify and engage sources of funding through public and private campaigns and grant writing.

Credits

3

NBUS 311 : Nonprofit Marketing & Promotion

Provides students with the opportunity to apply trends, principles, and practices of marketing and promotion to nonprofit organizations, including the growth and development on nonprofit marketing, the language of nonprofits, and use of social media. Students design an integrated marketing plan for a nonprofit organization.

Credits

3

Prerequisites

MRKT 239.

NBUS 323 : Introduction to Social Enterprise

Examines the concepts and purpose of for-profit and non-profit social enterprise organizations, how to develop a business idea, promote the idea, and develop an operations system for the product or service. Helps students examine regulatory requirements, identify the type of organization that best fits the purpose of the social enterprise and create a plan for sustainability.

Credits

3

Prerequisites

MRKT 239 or permission of the professor.

NBUS 333 : Nonprofit Governance & Law

Examines the governance structure and the internal/external relationships of nonprofit organizations from the perspective of the legal and operational environment.

Credits

3

Prerequisites

MGMT 331 for business majors and junior standing for non-business majors.